Mr. Paavan Solanki is a CEO of Target SEO and Internet Marketing Professional of India Group. He plays key role as Entrepreneur & Professional SEO Trainer (Mentor) in India. Since last 10 years, he had been involved in SEO field and providing his immense knowledge for Search Engine Optimization. He also gives his role as blogger and member of the Topseo.org and Indi SEO Group.
Since 2001 he is running his own SEO / PPC consulting firm and client includes various well known B2B, B2C, SEO & Software Companies. He had worked with well known IT companies like cygnet infotech, semaphone software, madhuvan infotech, as well B2B / B2C portal; like Fiber2Fashion.com and Infibeam.com
Besides all these corporate activities in addition he offers his role as Professional SEO Trainer and running SEO Training Institute Gujarat in Ahmedabad. In SEO training he grew over 300 students in across the countries as well as improved revenue by over 100% in the first year.
SEO Specialties & Responsibilities:
- Working experience in fast-paced start up or in established environment.
- Strong leadership skills.
- Exceptional writing skills to develop content, messaging and corporate communications.
- Experience in managing external ad agencies and PR agencies.
- Experience managing and planning an operating budget.
- Understanding of media planning and analytics.
- Creative ability to solve business issues as they arise.
Recent Experience:
- Guided and managed a diverse team using traditional, online and performance marketing disciplines.
- Managed a diverse online portfolio and budget focused on CPC and CPA activities across a network of sites.
- Developed and led innovative strategies in the online lead gen space to deliver against aggressive monthly and quarterly targets.
- Optimized landing pages and lead flow experiences using the newest NLP and marketing psychology methods to convert to target metrics for clients.
- Optimized a robust communications strategy through the email channel to multiple sites, leading to membership and lead gen goals.
- Managed brand across a network of sites, utilizing traditional methodologies to build brand equity and new methodologies to leverage brands across a network.
- Developed external communications and outreach strategies leveraging PR and outreach to key influences in each network site space.
- Developed key affiliate partnerships for content, authenticity, and organic traffic.
- Managed analytics to support key business decisions across the organization.
- Participated in the leadership team to make key business and directional decisions.
- Demonstrated ability to evaluate current, new and emerging technology on an ongoing basis.
- Developed several innovation Marketing Projects to bring outstanding ROI in a fraction of time.
- Founded and managed SEO and IT Department for Targetseo.com
- Ability to build a strong, cohesive and collaborative team that is skilled and motivated to deliver against commitments and be customer focused.
Along with running the Reputed SEO Firm – TargetSEO.com, he is SEO Consultant of various IT and SEO Companies in India and USA.
